Leading Business Publication Names Trade Wings’ CIO to List of Top Professionals Transforming the Supply Chain Industry

Michael Johnson Recognized as 2011 “Pro to Know” for Advancing Telecom Profit Models Through Integrated Reuse Strategies

PORTSMOUTH, NH – February 2, 2011 – Trade Wings today announced that its Chief Information Officer, Michael Johnson, has been named to Supply & Demand Chain Executive magazine’s 11th annual list of top professionals in the Supply Chain industry. The award‐winning publication provides an executive‐level blueprint for successful supply and demand chain transformation.

Each year, the magazine’s “Pros to Know” program recognizes corporate executives at manufacturing and non‐manufacturing enterprises, and individuals from software firms and service providers who are leading initiatives to prepare supply chains for significant growth and change in the year ahead.

“Our annual list of ‘Pros to Know’ highlights the leaders shaping the future of the supply chain industry,” said Andrew Reese, Supply & Demand Chain Executive editorial director. “Michael’s efforts in developing the tools and processes necessary for promoting greater efficiency and financial benefit from telecom supply chain operations have earned him a place on this year's prestigious Pros listing.”

Trade Wings helps the world’s largest telecom manufacturers and carriers create integrated reuse and exit markets that maximize the revenue potential of communications infrastructure investments. In the face of rapid technology turnover, base stations, routers, switches and other network assets not yet at
the end of their useful life become susceptible to a reverse logistics process in which they are typically written off without regard for reuse in service and supply chains.

As Trade Wings’ CIO for more than half a decade, Johnson has pioneered a range of technology‐enabled services that optimize reuse practices in reverse logistics. With an extensive background in software development and a unique understanding of inventory lifecycle management and global logistics, he has
established himself as a ‘go‐to’ authority on the development and implementation of highly profitable reuse frameworks in the telecom industry.

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